PRIVACY POLICY

OUR COMMITMENT TO PRIVACY

Your privacy is important to us. To better protect your privacy we provide this notice explaining our online information practices and the choices you can make about the way your information is collected and used. To make this notice easy to find, we make it available on our homepage and at every point where personally identifiable information may be requested.

THE INFORMATION WE COLLECT

This notice applies to all information collected or submitted on this website. On some pages, you can order products, make requests, and register to receive materials. The types of personal information collected at these pages are:

  • Name

  • Address

  • Email address

  • Phone number

If you decide to purchase one of our plans, in order to tailor that plan to your individual needs we will ask you to provide us with:

  • Your responses to a health screening questionnaire

  • Your before, during and after measurements and progression photos (optional)

  • Your food diary and workout management

On some pages, you can submit information about other people. For example, if you refer a friend and want it sent directly to the recipient, you will need to submit the recipient's details. In this circumstance, the types of personal information collected are:

  • Name

  • Email Address

  • Phone Number

To help personalise your journey through our website we currently use the following companies, who will process your personal data as part of their contracts with us:

  • Mailchimp - Managing contacts and sending messages

  • Stripe - Secured payment system

  • Google Analytics - Personal Data: Cookies & Usage Data

  • Wix - Personal Data: LiveChat & Cookies

 

WEBSITE ANALYTICS

We use website analytics to evaluate and improve our website to offer the best and most accessible service to our customers. For example, we utilise third party data analytics service providers (such as Google Analytics) to improve our visibility and to monitor website browser behaviour and navigation across the Website.

These third party data analytics service providers collect this information on our behalf in accordance with our instructions and in line with their own privacy policies. We have contracts in place to protect the confidentiality of your information with all of our third party data analytics service providers.

When you visit our Website, our service providers may collect the following data, which will almost always be anonymised and aggregated before reporting back to us:

  • number of visitors to our Website

  • pages visited while at the Website and time spent per page

  • page interaction information, such as scrolling, clicks and browsing methods

  • websites where visitors have come from and where they go afterwards

  • page response times and any download errors

  • other technical information relating to end user device, such as IP address or browser plug-in

 

To find out more about how this data is collected, please read below about the use of cookies and website analytics.

 

COOKIES AND WEBSITE ANALYTICS

 

Our Website uses cookies and other mechanisms to collect log and analytical information, to help analyse how visitors use the site and to compile statistical reports on Website activity. To find out more, please view our Cookies Policy.

Our website also uses Google analytics and you can find out more here:

How Google uses data when you use our partners' sites or apps.

To learn how to opt-out of Google analytics, please visit your Google Ads settings or: https://tools.google.com/dlpage/gaoptout/.

  • we process this information to understand how visitors use our Website and to compile statistical reports regarding that activity (for example, your IP address is used to approximate the country from which you access our Website, and we aggregate this information together so we know that, for example, most of the visitors to our Website come from England).

  • this processing is crucial to the running of our online business and we therefore undertake such monitoring in the pursuit of our legitimate interests in improving our website and providing a better service and source of information to visitors.

 

This information is not used to develop a personal profile of you.

CONTRACTUAL OBLIGATIONS

 

In certain circumstances, we need your personal data to comply with our contractual obligations. For example, if you order an item from us for home delivery, we'll collect your address details to deliver to your purchase, and pass them to our courier DPD

 

CHILDREN

 

We do not knowingly use the Website to solicit data from or market to children under the age of 13.

If a parent or guardian becomes aware that his or her child has provided us with information or may be receiving communications from us without consent of a parent or guardian, we ask that this be brought to our immediate attention. We will make it our priority to address this situation and delete information relating to a child as soon as practicable. In such an event, please contact us

 

THE INFORMATION WE DON'T COLLECT

Credit/Debit Card Information - we use a third party payment processor to handle this information securely. None of your Credit/Debit card information is stored anywhere on this site. All payments are secure, and are handled by Stripe.

Member Login Passwords - we are notified of your registration but will not be able to access personal information such as personal password.

THE WAY WE USE INFORMATION

We use the information you provide about yourself when placing an order only to complete that order. We do not share this information with outside parties except to the extent necessary to complete that order.

We use return email addresses to answer the email we receive. Such addresses are not used for any other purpose and are not shared with outside parties.

You can register with our website if you would like to receive updates on our new products and services. Information you submit on our website will not be used for this purpose unless you fill out the registration form. You can always unsubscribe from our updates at any time.

Finally, we never use or share the personally identifiable information provided to us online in ways unrelated to the ones described above without also providing you an opportunity to opt-out or otherwise prohibit such unrelated uses.

RETENTION

 

In accordance with data protection laws and good commercial practice, we do not retain data in a form that permits identification of the person(s) to whom it relates for any longer than is necessary. Once the purpose for which information has been collected has been fulfilled, we will either permanently delete your personal information or remove all identifiers within it so that it is no longer personal data. We may use such anonymised data for research and/or business analysis purposes.

Where you have provided us with personal information in order to purchase a plan and set up an account with us, we will retain those details for as long as your account remains active.

Your account will remain active for thirteen months from date of purchase, after which time all of your information will be removed from our system.

Where we obtain your personal data in relation to the use or purchase of our services or products, including VAT or invoicing information, we are obligated by law to keep this for a minimum of six years.

Where you engage in online discussions through the website, such as with our online coaches and support team or via our Live Chat function on our website and client log in area, this content will be kept on their servers indefinitely, to have this communication erased please contact us

 

OUR COMMITMENT TO DATA SECURITY

To prevent unauthorised access, maintain data accuracy, and ensure the correct use of information, we have put in place appropriate physical, electronic, and managerial procedures to safeguard and secure the information we collect online.

HOW YOU CAN ACCESS OR CORRECT YOUR INFORMATION

You can access all your personally identifiable information that we collect online and maintain by logging into your account with the username and password you created when you registered with us.

You can also correct factual errors in your personally identifiable information by sending us a request that credibly shows error.

HOW TO CONTACT US

Should you have other questions or concerns about these privacy policies, please contact us.

EDG Fitness | Transformation Fitness | All Rights Reserved | Company Number 09660040 |

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